Creative Memories Files for Bankruptcy, Lays off dozens in St. Cloud

Creative Memories Files for Bankruptcy, Lays off dozens in St. Cloud Click to Enlarge Photo:

Apr 17, 2013 at 10:58 am

ST. CLOUD, Minn. (KNSI) - Creative Memories, a St. Cloud-based scrapbooking materials company, has laid off over 70 workers in the midst of the company's filing for Chapter 11 bankruptcy.

The decision was announced on Tuesday afternoon.

KNSI News has received this statement Marnie Beltz of Creative Memories via Dave Heinsch of Minneapolis public relations firm Padilla Speer Beardsley:

“Today, Creative Memories announced a reduction in force that affected employees primarily in its St. Cloud, Minnesota location. Subsequent to that, Creative Memories took the difficult but necessary step to reorganize our company by filing a voluntary petition for Chapter 11 bankruptcy, in order to become a more efficient and streamlined organization. We believe this action will allow us to make the changes necessary to return the company to long-term success in the direct-selling marketplace. We are as passionate as ever about our mission, and we plan to emerge as a more nimble business, focused on a strategic set of core offerings that help families tell their stories and celebrate their lives through photos.”

Calls from KNSI to Creative Memories' St. Cloud offices have been unreturned.

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